By Denny Jacob
Kia and Uber have signed a memorandum of understanding at CES 2024 to collaborate on the automaker’s planned development and deployment of its platform beyond vehicle (PBV) mobility solution.
Kia describes PBV as a solution that combines fit-for-purpose electric vehicles with software based on Hyundai Motor’s software-to-everything strategy, according to its website.
The partnership, which aims to enhance EV offerings available on Uber, will look to produce Kia PBVs optimized for drivers and fleets as part of its strategy.
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